Tips om de beste buyer persona op te stellen

Name: Zo stel jij de beste buyer persona samen! - RVS Marketing
Uploaded: 2020-03-16T13:22:47+01:00
Channel: Ellen
Description: Wil jij ook aan de slag met het opstellen van een buyer persona in B2B? Met ons 6-stappen plan wordt dit een eitje!

Je bent bekend met de term buyer persona. Je begrijpt dat het maken van een buyer persona een belangrijk startpunt is voor alle marketingactiviteiten. Maar je vraagt je af hoe je het opstellen van een persona moet aanpakken. Wij willen je daar graag bij helpen!

In de onderstaande video geeft Youmé, B2B Marketing Regisseur bij RVS Marketing, je 3 tips voor het opstellen van je eigen buyer persona. Maar dat is niet alles! Lees onderaan de video hoe je in 6 stappen een buyer persona kunt creëren.

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